The Story Factor Using The Power of Communication for Good

The Speak Good Podcast examines challenging subjects through the lens of communication. Listen and subscribe today!

Podcast Archive

  • Ep. 8. Using Stories To Rally Your Audiences to Action

    GUEST: Annette Simmons, Author, The Story Factor, Whoever Tells the Best Story Wins

    What is it about stories that make them such potent tools of influence and persuasion? Annette Simmons would tell you that stories are largely about connection. When someone can see themselves in your story, that generates a sense of trust in the storyteller and the story they are telling. As she writes in her bestselling ...

    September 5, 2021

    Annette Simmons
    Ep. 8: 09.05.21