What to Know About Presentation Training Companies

A presentation training company helps you to build, enhance, and expand your public speaking skills through customized tools, techniques, and practical guidance.

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What does a presentation training company do?

It offers a customized approach and targeted results

At its essence, presentation training makes you a better communicator. You learn the skills and techniques that lead to stronger and more persuasive messages. You gain the confidence to prepare and deliver a successful talk. And you discover how to create targeted presentations that get results before the audiences that matter most to you.

By customizing research-based and field-tested public speaking tips and techniques to a client’s unique needs, a presentation training company can work with speakers with a range of personalities and abilities to achieve immediate results. This approach is crucial to ensuring success, whether you are a solo presenter or are looking to ensure your organizational team – from the CEO to the frontline workers – has the expertise and confidence to engage with one another and the people you serve.

We help those new to public speaking gain a framework to apply to future talks. We also offer advanced presentation skills training to more experienced speakers to give them additional strategies to improve their preparation and delivery.

Since opening our doors in 2004, we’ve learned that a combination of teaching techniques is the most effective way to tap potential and build upon existing skill sets.

We find clients quickly grow their skills – and confidence – when learning a few high-level best practices and incorporating them into practice presentations and drills. We then provide the personalized feedback that allows them to hone and adjust what they have learned into a style and delivery that best suits their personality and their needs.

Every presentation training company’s teaching method will be different. To get the results you seek, look for the instructional approach and fit that works best for you.

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11 Easy Steps to Ace Your Next Presentation

From finding your message and opening your talk to choosing the right visuals and managing fear, our free e-book will take you through 11 key steps to delivering a successful presentation.

11 Easy Steps to Ace Your Next Presentation

Build Presentation Development and Delivery Skills

Make an impact from your very first word

A great presentation is about more than just a great delivery. Solid preparation and a firm grasp of the goals that you hope to achieve leads to more effective and persuasive presentations. That begins with a clear and consistent key message that is aligned to the needs and concerns of your audience.

When we work with clients, we use the presentation training techniques that are most effective for guiding you from that initial concept to your final word and beyond. You become a more successful speaker when you, among other things, learn how to:

  • Effectively structure and outline your talk
  • Choose the right stories to tell
  • Open with a powerful and memorable hook
  • Incorporate meaningful and memorable visuals
  • Sustain audience interest by breaking the pattern
  • Steady your public speaking fears
  • Connect and engage with your audience
  • Issue a clear call-to-action
  • Conduct an effective Q&A

You want a presentation training company that has deep experience with helping speakers at all stages of their careers ascend to stages of all sizes – from global showcases such as TED and the World Economic Forum to live, virtual presentations. Whatever your venue, the right words delivered in the right way at the right time can help you to:

  • Inspire your audience to donate or change their attitudes and perspectives
  • Attract customers to the products and services that you believe in
  • Enhance your reputation as an expert in your field
  • Help to launch a new initiative or project

It’s important to work with experienced trainers who can identify the presentation training skills you need to build up your prowess at the mic as well as your proficiency at planning and preparation.

What to Look for in a Presentation Training Company

When looking for any specialist - a financial manager, an architect, a plumber - most of us would look for experts who are deeply experienced and truly committed professionals who deliver exemplary results. You should take the same approach when it comes to working with a public speaking trainer. Here’s what you should look for in a presentation training company:

  • Up-to-date knowledge

    A quality presentation training company should have expert trainers whose recommendations are rooted in research and practical theory. When instruction is based on subjective opinion and unproven strategies, trainees often are forced to communicate in an unnatural manner that goes against their instincts and personality. Such a disconnect not only affects the way they feel about themselves but also how they come across to an audience. It doesn’t work. Search for a firm that keeps up on the latest studies, best practices, delivery methods, and presentation tools.

  • Proven track record

    A professional and knowledgeable presentation training company’s proverbial calling card will include high-quality references and satisfied clients – the comments of which will likely be on their website and company literature. If you require a deeper dive into credentials, call, or email some of the firm’s clients. And read everything you can by the firm – its blog, published articles, and/or books. Make sure their approach to training matches your personality and learning style.

  • Follow through

    Once the presentation training exercises end, and you are encouraged to take what you learn for real-life applications, how will you know if you are growing those public speaking skills over time? Mastery of any skill takes superior instruction and ongoing commitment. Your training partner should be with you long after your training session is through and provide post-training education. Seek presentation training companies that offer follow-up consultations and training materials that will help you learn, practice, and refine new skills throughout the year.

What Value Does Executive Presentation Training Provide?

Peak performance for every presentation

Your effectiveness as a high-profile individual, C-suite executive, or other business or nonprofit leader rests in your ability to:

  • deliver your words with confidence and conviction
  • build trust among internal and external audiences
  • drive your organization’s goals with clarity and purpose
  • engage and connect with your stakeholders
  • persuade audiences to embrace the outcome you desire

You’ve already established yourself as a leader. Executive presentation skills training taps the influential skills you already possess and enhances and expands upon them so that every one of your presentations or speaking engagements is transformed into a compelling and dynamic experience – one where you command attention and your unique style and credibility shines through.

Executive presentation training workshops should focus on research-based and practical strategies that will allow you to make persuasive presentations to the board to contextualize Q1 earnings, to engage with clients to gain their business and trust, and to calm anxious shareholders assembled in a conference room.

An executive public speaking coach narrows in on the areas that bring about immediate improvement and immediate results through a tailored and targeted approach that uniquely works for you. CEO presentation training also should provide flexibility, so that the best practices and strategies work for a wide range of audiences, speaking engagements, and high-stakes situations.

When we work with clients during our executive presentation skills training seminars, we zero in on creating an action plan that works for today’s presentation, tomorrow’s keynote address, and future global webinars, as well as board presentations and shareholder meetings. In that way, our clients are poised to deliver a peak performance for every presentation.

What Value Does Corporate Presentation Training Provide for Teams?

Consistent, cohesive communication strategies for the C-suite to the frontlines

Do you want your team on the same page when it comes to your company’s core values and corporate messaging? Do you want a sales crew whose presentations drive clients to your products and services? Do you want a CEO who can effectively engage and persuade stakeholders on all levels to work with, invest, and support the goals and mission of your company?

Corporate presentation training for teams ensures everyone from the CEO to frontline workers receive the tips, techniques, and strategies that best fit and work within your corporate culture and professional community. During our interactive, fast-paced, and effective presentation skills training seminars, your team learns how to better connect, inform, and inspire your audience; attract customers; and advocate for your cause.

Look for firms whose presentation skills training agenda foster:

  • Peer-to-peer learning, practice, and feedback
  • Trainer observation and discussion
  • Personalized trainer feedback
  • Practice presentations

This is an individualized approach that brings individualized improvement, but it has a collective impact.


Our proven teaching methodology features a diverse mix of relevant activities designed to help participants grow their skill set meaningfully—often dramatically—right away. We can do this because:

  • We conduct deep research into your organization.

    If there’s one thing clients have told us more than anything else, it’s how surprised they were by the amount of research we conducted before each session. Before your customized workshop, we’ll review your previous and upcoming speeches, PowerPoint presentations, outlines, notes, and video clips. We’ll also learn more about your organization, the audiences you face, and the challenges you encounter when discussing your work.

  • We are industry leaders.

    Our first book, The Media Training Bible, was an Amazon #1 Public Relations best seller. Our second book, 101 Ways to Open a Speech, was a Kindle #1 Public Speaking best seller. We’ve trained tens of thousands of people for the world’s biggest stages—and have earned the repeat business of many loyal clients who were thrilled with their results.

  • We know how to teach.

    Knowing how to deliver a successful presentation isn't enough. It's far more important to be able to transfer our knowledge to our trainees in a manner that enables them to act on it immediately. We’re rooted in theory but deliver practical advice. We've regularly refined our teaching methodology since 2004 and have created a fast-paced, fun, and highly effective workshop that has been delivered successfully hundreds of times.

  • We root our recommendations in research.

    We regularly hear stories from trainees who were instructed by a previous trainer to do something that didn't have any basis in research. As a result, the trainees were trying to communicate in an unnatural manner that went against their instincts—and that didn't work for their audiences. Wherever possible, our advice is based in research, not subjective opinion.

  • We are constantly evolving.

    We are constantly assessing industry trends and best practices to ensure our clients have the strategies and techniques they need to navigate current and future communication environments. We’ve offered live, virtual presentation skills training online, and tips on online presenting for the past decade, well before the COVID-19 pandemic hit at the beginning of 2020. As we adjust and adapt, we share those insights and recommendations with our clients.

  • We offer interactive exercises and lectures.

    Our fast-moving lectures are packed with real-life examples and opportunities to practice new skills, and are led by dynamic trainers who know how to hold your attention.

  • We ask challenging questions.

    We’ll ask you the questions that fair but skeptical audience members might ask — and empower you with strong answers that win over audiences. (This segment usually requires a longer session; let’s talk!)


Here are some of the top questions we receive:

Can I expect to see improvements after just one session?

The simple answer is yes. Your presentation training company should be working to empower you with the knowledge and confidence that lead to immediate improvements. At the end of your first session, you should feel you are a better communicator than when you started. Personally, we’ve seen thousands of clients become better speakers in just hours after incorporating commonsense approaches for presentations large and small.

Does the trainer have to be an expert in my industry?

Good trainers should become conversant in your issues by doing their homework prior to your session. But overall, we’ve found having extensive industry experience is not as important as having deep expertise in technique and structure, which applies across industries. In fact, we’ve learned that having a broad array of clients has broadened the depth of our experience and provided us with a far greater number of techniques at our disposal.

Is there one teaching style that works better than others?

We’ve found that a combination of techniques – including short interactive lectures and video examples – is important. But ultimately, we prioritize interactive exercises with multiple practice rounds. That approach allows us to identify the training methods that will lead to immediate results. We work in real time to find a formula that works.

Is presentation training only useful for high-level presenters?

Presentation training can provide everyone with the skills, techniques, and, most importantly, the confidence to reach their audience with the messages that matter most. While we’ve helped speakers prepare for TED, the World Economic Forum, and a presidential debate, we’ve also helped plenty of public speakers find success on “smaller stages.”

Can I work with my actual presentation?

With Throughline, you can work on the topics you typically address in your presentations and speeches, as well as your actual presentations. The trainings are an opportunity to receive individualized feedback on the talks you expect to deliver.

Can I focus specifically on my fear of public speaking?

Any quality presentation skills training program will address all aspects of becoming a better public speaker, including reducing the anxieties that can be associated with speaking before an audience. As such, we include tips and strategies on how to manage that angst more effectively.

What’s more effective, live online or in-person training?

We are a presentation training company that has offered live remote training for more than a decade and have found live online and in-person training to be equally effective – and our clients concur. Our online public speaking workshops are specifically designed for the online learning environment. That means shorter and more frequent highly customized online sessions with our coaches.


  • Look for individualized attention

    If the firm uses a canned “off-the-shelf” presentation, run the other way. The trainer you select should review your previous and upcoming speeches, PowerPoint presentations, outlines, notes, and video clips. They should also learn more about your organization, the audiences you face, and the challenges you encounter when discussing your work, so that your management presentation training is customized to your particular needs.

  • Consider your comfort level

    Research firms until you find the one whose teaching approach aligns with your style, content, and specific presentation needs. Good trainers are high on the EQ (emotional intelligence) scale — that is, they are able to sense the vulnerabilities of their trainees and adjust their styles to match the needs of the group. It’s necessary for trainers to deliver straightforward feedback to trainees — but in an approachable manner that leaves participants receptive to feedback (and often asking for more).

  • Assess best practices

    Is the firm constantly evolving and keeping up with trends in the industry? For instance, was the firm providing presentation skills training online before the COVID-19 pandemic?

  • Seek references

    Because larger companies don’t always send the firm’s principal to do your training, find out who would do the training, how often they train, and get references for the trainer and the firm. One important question to ask: “Did you see substantial improvement in your trainees’ speaking skills during the session?”

Any Questions?

Reach out to us at info@throughline.com
or head over to our Frequently Asked Questions.