Brad Phillips On The Crisis Intelligence Podcast
Melissa Agnes is one of my favorite crisis communications professionals in the business, so I was thrilled to be invited as her guest on her excellent podcast.
Our conversation lasted for an hour—but she kept it fast moving, full of useful information and fun. Among other topics, we discussed the following (as summarized on Melissa’s site):
- What makes a good spokesperson for crisis communication
- The real-time news cycle and how it impacts in a crisis
- Tips for making communications “social media friendly”
- Biggest mistakes spokespeople make in crisis – and how you can avoid them
- How to save a client or brand who has already stuck their foot in their mouth
If you’re unable to sit and listen for the full hour, you might consider downloading the podcast and listening to it during your commute. You’ll find a particularly energetic “lightning round” at the end. And while you’re at it, subscribe to Melissa’s podcast—she’s really good, and you’ll learn a lot.