Online Media Training Classes (Live)

As a recognized media training industry leader, we designed our live online classes to give you immediate results.

HOW CAN I SIGN UP?

Register for a class online

Contact us for discounts available to groups of three or more or for organizations with ongoing training needs.

How is Throughline Different?

Not all online media training classes are created equal

We’ve been recognized as industry leaders for a long time. We’ve trained many thousands of people in our media training classes, including hundreds of top executives. Our book, The Media Training Bible, has been Amazon’s top-selling media interview training book since its release. One of our web properties became the world’s most-visited media training website.

But enough about us. Because really, it’s about you—and what our deep experience allows us to do for you.

We focus relentlessly on one thing: helping you realize immediate results. We want you to leave your online media training class with new skills that empower you to be a more effective media spokesperson right away. If you ever deal with challenging media situations, we want to infuse you with the confidence that you not only know how to answer tough questions, but can do so with grace and poise.

Mastering anything—particularly something as tied to professional success as media interviewing—takes time. We’re committed to delivering the best live online media training classes in the industry, ones that focus on your long-term growth rather than a standalone one-time experience.

That’s why our online media training classes are only the beginning. With your registration, you’ll receive:

  • A free hour of one-on-one training to practice and receive feedback on your presentation
  • A copy of The Media Training Bible
  • A one-year subscription to our in-depth clients-only reports
  • Annual refresher webinars—for free.

If you invest in us, we’ll invest in you.

Request Information

Contact us today and get a reply promptly!

Online Media Training Class Agenda

Day One

  • Segment One Mastering Media Ground Rules and Best Practices

    • What Common Media Terms Really Mean
    • Interview the Interviewer
    • Prepare for Interviews in Advance
    • Deliver a Crisp 15-Second Description of Your Work
    • Identify Your Real Target Audience
    • Avoid the “Seven-Second Stray”
  • Segment Two Creating an Effective Media Message

    • Craft Compelling Media Messages
    • Transform Your Messages from Newsy to Newsworthy
    • Get the Headlines You Want
    • Support Your Messages with Stories and Stats
    • Create Media Sound Bites that Reporters Love

Day Two

  • Segment Three Answering Challenging Questions

    • Identify the Most Common Challenging Question “Types”
    • Tame the Tricky Questions Reporters Love to Ask
    • Manage Tough, Loaded and Hostile Questions
    • Transition from Off-Topic Questions to On-Message Responses
    • Boost Your Credibility with the Audience
  • Segment Four Exhibiting The Right Body Language

    • Expand Your Vocal Range
    • Create the Right Body Language “Feedback Loops”
    • Display TV-Friendly Energy, Gestures, Posture, Eye Contact, and More
    • Manage Public Speaking Anxiety
    • Learn Interview Techniques for Skype, Remote Video Calls, and Live Streams

See Us In Action

Small Changes Make a Big Difference Three Media Training Tips Watch Video (3 min)

WHAT MAKES OUR ONLINE MEDIA SKILLS COURSE UNIQUE?

  • Smaller Class Sizes

    Unlike other companies that don't limit registrations to online classes, we restrict our online public speaking classes to 12 participants, ensuring more individualized attention for each participant.

  • Deeper curriculum

    You’ll learn the most essential media interviewing skills—but you’ll go deeper than the basics. We’ll teach you the subtle points that often get overlooked—but can make a huge difference.

  • More Customization

    There’s no generic cookie-cutter instruction here. We’ll give you a template to work on the real issues you’re likely to be interviewed about.

  • Greater focus on your message

    Many group classes emphasize body language and delivery. While those skills are vitally important, they rely upon the quality of your ideas and messages. We’ll give you detailed feedback on both.

  • Real interaction

    Other companies promise interaction—but primarily through Zoom features like polls and surveys. With Throughline, you’ll have the opportunity to engage with live trainers, practice, expand your range, and receive personalized feedback.

  • Highly experienced trainers

    Many firms don't advertise who will lead your trainings, meaning you could end up with an inexperienced trainer. With us, you're guaranteed one of the firm's two partners. Since 2004, we've helped media interviewees prepare for live interviews on broadcast news outlets, major announcements on financial news programs, conversations about thorny topics with print reporters, and a nationally broadcast presidential debate. Whatever your speaking situation, we have the experience to help.

DOWNLOAD OUR FREE E-BOOK INSTANTLY

An Essential Guide for Media Interviewing Success

In this free e-book, you will learn how to develop a compelling media message, deliver it effectively, and modify your approach to meet the medium.

An Essential Guide for Media Interviewing Success

DURING THE MEDIA TRAINING CLASS

Our proven teaching methodology, which has been delivered successfully hundreds of times to thousands of people since 2004, features a diverse mix of relevant activities designed to help participants grow their skill set meaningfully—often dramatically—right away. During the media training class, you will learn through:

  • Practice interviews

    You’ll deliver several practice interviews during your one-on-one session. After each round, you’ll receive specific feedback on your message and delivery. We’ll record your practice interviews, review key excerpts with you, and send you your video file.

  • Challenging questions

    We’ll ask you the questions a fair but skeptical interviewer might ask and empower you with strong answers that defang reporters—and win over audiences.

  • Interactive lectures

    Our fast-moving lectures are packed with real-life video examples and opportunities to practice new skills, and are led by dynamic trainers who know how to keep your attention.

Join one of our upcoming media training classes

Looking for a custom media training workshop for you and your organization?

Learn More >

UPCOMING CLASSES

AFTER THE CLASS

No other national company offers such personalized end-to-end service for their media training group class participants. After you leave our class, you’ll continue your learning through:

  • Ten in-depth clients-only reports

    You’ll receive in-depth articles once a month for ten months following your training. These reports will go deeper into areas that will help you learn, practice, and refine new skills throughout the year. Sample topics might include advanced media “bridging” techniques, a deeper dive into sound bites, and handling a media crisis.

  • A free one-hour phone or Skype call

    You can schedule a free one-hour call with one of our trainers within one year of your training, during which you can discuss an upcoming interview, ask us to review a video of an interview you recently delivered, or anything else that would help you advance your learning.

  • An annual live clients-only webinar

    Once a year, you’ll be invited to a live clients-only webinar, during which we will offer you a refresher, introduce advanced techniques, and answer your questions. We’ll send you the video if you miss it.

  • Relevant takeaway materials

    You’ll receive our 254-page bestselling book The Media Training Bible, worksheet templates, and videos of your practice talks.

  • Ongoing discounts

    A 10% discount on our standard hourly consulting fee for six months following your training.

WHO SHOULD REGISTER FOR THIS ONLINE MEDIA TRAINING CLASS?

Who can benefit from our online classes?

Anyone ready to take on even the toughest interviewers.

Representatives from companies, nonprofit organizations, government agencies, individuals, and many other organizations will benefit from our live online media training classes. This class was designed for anyone whose role requires them to engage with the press or prepare others for media interactions, including:

  1. Print, online, radio, and broadcast interviews
  2. Phone, remote, on-set, and in-person interviews
  3. Skype, Facebook Live, and other virtual formats
  4. Press conferences
  5. In-house video shoots

Our classes are perfect for media spokespersons of all levels. Beginners will get a framework they can apply to their future interviews, and more experienced spokespersons will learn new techniques to help them refine their existing approach. Whatever your starting point, the feedback you receive will help you improve upon your current skill set.

This class is not recommended for clients who require confidentiality. Please click here for more information about our private workshops, which include a non-disclosure agreement. Please note: we do not currently offer train-the-trainer sessions and reserve the right to turn down registrations intended for that purpose.

Any Questions?

Reach out to us at info@throughline.com
or head over to our Frequently Asked Questions.