Media And Crisis Training Boot Camp: August 26-27, 2014
Please join me in New York City on August 26-27, 2014 for our only two-day small-group message development, media training, and crisis communications workshop of the year!
Several people have already registered for this workshop, and our sessions are restricted to the first 12 people to enroll. That allows each participant to receive individualized coaching, on-camera practice and personalized feedback.
This session is perfect for spokespersons of companies, nonprofit organizations, and government agencies; book authors and marketers; and any other subject-matter expert or individual who interacts with the media.
Here’s what our past clients have said about our workshops.
During the two-day interactive workshop, you will learn how to:
Recognize the elements of great media messages
Create memorable statistics, stories and sound bites
Confidently interview for print, radio and television
Interview for online and social media
Get the headline you want
Answer the tough questions
Spot and avoid journalist tricks
Focus on non-verbal communication
Master the rules of communicating during a crisis
Plan for the crises that are most likely to impact your organization
Shorten the length and severity of a media crisis
Retain—and even enhance—your credibility with the public in a crisis
…and much more
About the workshop
Although we teach you the dos and don’ts of media interviewing, we also teach the rationale behind our advice. We believe it’s important for you to know not just what to do but why you should do it. Therefore, our recommendations are rooted in the latest social science.
Our workshops are interactive, dynamic, fast-moving, and information-packed. They’re also fun. We believe that people learn better when they enjoy the experience.
Testimonials from previous clients
Before investing in this class, you probably want to know what our clients have said about our work. Click here to read what our past clients have said about us.
About your trainer
Brad Phillips is the president of Phillips Media Relations, a media and presentation training firm with offices in Washington, D.C. and New York City. He is the founder of the Mr. Media Training Blog, the world’s most-visited media training website. He is also the author of the Amazon #1 PR bestseller, The Media Training Bible: 101 Things You Absolutely, Positively Need to Know Before Your Next Interview.
Before founding Phillips Media Relations in 2004, Brad worked as a journalist with ABC’s Nightline with Ted Koppel and CNN’s Reliable Sources and The Capital Gang.
Click here to see videos of Brad in action.